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Thursday, August 02, 2012

Had a series of Top Games, Zynga No Raup Big Profits


Being a social gaming company with excellent products did not guarantee financial health.

This is what happens to Zynga, the social game company that spawned a topnotch game, such as Farmville, CityVille, and Draw Something. Its stock price fell to its lowest point to the price of 3 dollars, down 40 per cent of the traded price.

Zynga has happened to tempest shook the stock market conditions since the company began trading its stock this game. Its stock price continues to deteriorate, mainly due to come MERCHANTABILITY stock up some time ago.

Zynga stock price plunge to the lowest points is mainly due to financial reports 2012 second quarter ended June. In the report, Zynga reported a loss of 22.8 million U.S. dollars or about Rp 216 billion in three-month period.

Zynga investor distrust in the ability to make money by selling bulk shares reflected. This has resulted in falling share prices Zynga.

According to some market analysts, Zynga does have some excellent games, but all that does not make much money. Only a few players are willing to spend money on the game.

Moreover the company is so dependent with Facebook for its games. About 90 percent of profits depends on Zynga social game on Facebook.

Zynga attempt to enter the mobile gaming market is also not very successful. Let alone the game Draw Something which expectation was not so warmly welcomed by users of mobile devices in addition to IOS.

The good news, Zynga reported an increase in Daily Active Users (DAU) by 23 percent, from 59 million in second quarter 2011 to 72 million in the second quarter of 2012. Unfortunately, the facts are not able to help this company's stock price.
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